Packaging sustainability for a more engaged audience – The Seaspiracy Effect

02 Jun 2021

For brands and the packaging printers they rely on, conversations around sustainability have never been more important.   The environmental impact of packaging is rising on the consumer age …

read more

Packaging Challenge #1 – Designing for a broad audience

23 Apr 2021

Rule One of branding and marketing is ‘know who you’re speaking to’. Whether that’s an advertising campaign, company website or on-pack copy, a clear profile of your brand audience helps …

read more

Reflecting on packaging sector lessons from 2020

15 Apr 2021

There’s no doubt that the challenges of 2020 are unprecedented – bringing new pressures to the packaging and labels sector. Covid-19 threw many industries into disarray almost overnight, with the …

read more

What’s on the packaging design agenda for 2021?

03 Mar 2021

The consumer sits at the heart of packaging. As their purchase behaviours change, so too must the packaging of products. For many brands, the rapid shift to omnichannel retailing, alongside the changi …

read more

‘Harmful solvent washout should be left in 2020’ says Creation

24 Feb 2021

Midlands-based reprographics partner to the label and packaging sectors, Creation Reprographics, has commented on an important upswing in demand for water-washable flexo plates, and what it may mean f …

read more

Creation Reprographics shares 2021 packaging insights

08 Feb 2021

Midlands-based reprographics partner to the label and packaging sectors, Creation Reprographics, has commented on the upward market trends the business has identified and outlines areas of focus that …

read more